Media Performance Manager

• Direct, develop and oversee acquisition campaigns across a spectrum of digital channels to deliver against business results and ensure client satisfaction.
• Provide support, knowledge and metrics expertise to another team members and teams, provide trainings to staff and to another departments on performance management processes,
• Work closely with Media Lead & Media Planning Manager & SEO Team to complete revenue projections and profit goals.
• Stay informed on industry trends in design, advertising and digital media, integrating best practices into our strategies.
• Work with performance team and team leader to ensure all buys and placements fit the overall strategy.
• Responsible for developing reporting and visualization dashboards that simplify complex analyses, covering market planning, budgeting, ROI analysis, and various KPIs.
• Work collaboratively with the Marketplaces team to share insights and learnings.
• Use a data-driven/ AB-Testing.. approach to find campaign insights to optimise and scale activities.
• Develop budgets and produce periodic reporting.

Client pitching / Media Strategy & Planning (40%)

• Support the Business Units & Planning team in developing media solutions and plans with prices for our clients.
• Conduct insight gathering using tools and resources to generate insights into consumer behaviour, and media choices
• Provide approach/solutions to Planning team & Business Units, across different digital platforms/ media platforms in order to achieve the brief’s objectives
• Create clear and impactful presentations and media plans to communicate our recommendations to our clients.
• Work closely with marketplace & media platforms, creative team and colleagues on client briefs to deliver creative and effective media solutions.
• Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs

Media Innovation (20%)

• Develop best practices, framework and procedures for media performance and proposal & operations across solutions/ verticals.
• Train media/account.. team on these frameworks and processes
• Keep the team and clients updated new trends and changes in the media landscape (including new media vendors, new ad formats, etc.) 

Management: performance team and campaigns (40%)

• Be the trusted advisor/ to-go person within the team and with clients for all things related to digital/ media performance / SEO
• Provide guidance to the team on planning, follow-up on operations, and optimization of digital campaigns to get the input to revise the strategy, planning, and approach for better results.
• Allocate jobs  to the team and provide training to the media performance team.
• Lead team who launch and optimize performance marketing campaigns across different platforms and channels.

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