Performance Digital Maketing Manager

- Planning & implementing all of Performance Digital Marketing channels, including strategy, budget, KPI, setup, track, optimize, report

- Research & collaborate with Sale Online / Commercial team to align the Advertising strategy for each product category

- Co-working with CRM team to maintenance & increase major indexes of Web/App like Retention rate, Conversion rate, New user…

- Proposing initiatives, digital platforms and tools needed support the implementation and realization of the company’s digital marketing strategy

- Handling content marketing including designing, administrating and updating the contents of the corporate website and other digital assets of the company (Facebook, Youtube, , Instagram, Tiktok, Zalo, etc.)

- Run ads on those platforms Fb, Instagram, Zalo, Youtube, Tiktok...and optimize

- Working closely with IT and relevant departments to constantly improve UX, UI of the company’s digital assets

- Closely keep tracking above major indexes and decision right action on time to improve/fix the issues if having

- Closely control the budget and make sure its in the approved range

- Evaluating customer research, market conditions and competitor data

- Initiating and implementing digital marketing campaigns to support the departmental goals including brand campaigns, product launch campaigns, customer campaigns, sales support campaigns, etc.

- Testing, measuring and proposing areas for continuous improvement of the digital marketing performance

- Monitor daily, weekly and monthly reports.

- Act as mentor and owner of analytic process to teams Building, training the Performance Digital Marketing team to reach the given KPI

- Big picture mindset

- Organization skills and ability to work well with other departments

- Creativity and flexibility are one of the good foundations to help you succeed in this position.

- Familiar & deeply understanding all Paid marketing channels & method like Facebook, Google, Tiktok, Youtube, Native Ads, Affiliate, Remarketing…

- Data-driven character is a must. Master of analyzing & reading data from major tracking tools on the world

- Able & willing to constantly adapt to changing realities

- Strong experience with Google Ads, Facebook Ads, SEO/SEM…

- P&L calculation skill is a must

- Good Communication, listening, negotiation and presentation abilities

- At least 3 years as the relevant role at big FMCG, Healthcare, Fashion, Cosmetics or eCommerce…companies, or at big performance agencies on the market

- Overall understanding ecommerce market, especially B2C model

 Benefits:

- Income: Negotiable

- Opportunity to work and talk directly with CEO - Le Truong Manh

- Working in an environment with a lot of budget for Marketing. There are many opportunities for personal and professional development…

- Happy Friday weekly, Party monthly...