Brand And Communication Executive

• Brand & Communication Executive is responsible for the creation and implementation of marketing and communication activities for a brand to increase brand value, awareness and market share and work closely with different teams to create and execute marketing initiatives that resonate with the target market and increase sales

• Leverage user’s research (Ex: brand trackers reports, users data, and conduct users interviews ...) if necessary to uncover consumer insights and deliver impactful brand campaigns.
• Take responsibilities of all campaigns and other activities of brand building for and go the extra mile to well-deliver results.
• Build up creative concepts with other team members and work closely with vendor/production houses to produce creative works.
• Conduct media planning and take ownership of media execution on certain channels. Monitor those channels closely to optimize for the best results.
• Ensure brand communication for areas of responsibility and brand campaigns are consistent with the company and brand positioning.
• Build relationships with influencers, journalists and media outlets.
• Actively explore and experiment with new content/channels/formats/media tools to promote the brand. Update market knowledge about the Goods and Vehicles to anticipate consumer trends and keep the brand up to date.
• Leverage PR to promote specialization/leading position of VEH/Goods.
• Measure and report on campaign performance, KPIs and ROI.

• Flexible and enthusiastic for teamwork and fast - paced environment.
• Highly organized and well performed under pressure.
• Value-oriented.
• An open mind to discuss solutions with the team and critical thinking to make decisions.

• Good communication and interpersonal skill.
• Time management, be able to work on multiple projects at the same time.
• Planning and execution skill.
• Data analytical skill.
• Team work.

Qualifications:

• Bachelor degree in related fields such as PR/Marketing, Business adminstration, or equivalent education and experience. 
• Good command of English.

Experiences/knowledge:

• At least 2 years of experiences in Marketing planning/Brand Marketing or equivalent experiences. Experiences in managing campaigns and working with KOLs in Marketing agencies are preferred.
• Prior experiences in e-commerce/Retail/Beauty industry company are preferred.
• Deep understanding of Marketing mix strategy.