Digital Marketing Executive

Innotech Vietnam is seeking a creative and cooperative digital marketer to manage our work orders and invoices. In this role, you will be responsible for the planning and execution of advertising content, statistics and reporting of marketing activities.

– Plan and develop SEO & SEM strategies in conjunction with the company’s overall goals and objectives 

– Plan and optimize advertising activities on digital channels (Google Ads, Facebook Ads, LinkedIn, etc) 

– Identify trends and audience insights, and optimize budget to maximize Cost per Acquisition (CPA) and performance based on the insights for the best ROI results 

– Tweak your strategies by evaluating the Key Performance Indicators (KPIs) of all existing marketing channels to determine and make necessary adjustments to optimize marketing effectiveness 

– Understand our products inside out.  Working directly with Sales Team and CEO to analyze market/ competitor information to find the gaps in the industry and accordingly set up marketing and advertising goals for the brand, propose proper business strategy.  

– Organize internal training events for employee branding.

Creative, active, hard-working, good communication, strong project management and teaming skill

• Proven experience and success across SEO, SEM, Google Marketing Platform (Google Ads, Google Analytics, …)
• Working experience in the IT industry or being passionate about the IT industry is a plus
• Fluent in English (writing, speaking)

• 4 years of experience as a Digital marketing
• Colleges or Bachelor’s degree in Marketing, Commerce, Economics, Media or related fields