- Brand & Communication Executive is responsible for the creation and implementation of marketing and communication activities for a brand to increase brand value, awareness and market share and work closely with different teams to create and execute marketing initiatives that resonate with the target market and increase sales
Thông tin công việc
- Bảo hiểm theo quy định
- Máy tính làm việc
- Du lịch
- Đào tạo
- Phụ cấp
Mô tả công việc
1. Trách nhiệm công việc
2. Nội dung công việc
- Leverage user’s research (Ex: brand trackers reports, users data, and conduct users interviews ...) if necessary to uncover consumer insights and deliver impactful brand campaigns.
- Take responsibilities of all campaigns and other activities of brand building for and go the extra mile to well-deliver results.
- Build up creative concepts with other team members and work closely with vendor/production houses to produce creative works.
- Conduct media planning and take ownership of media execution on certain channels. Monitor those channels closely to optimize for the best results.
- Ensure brand communication for areas of responsibility and brand campaigns are consistent with the company and brand positioning.
- Build relationships with influencers, journalists and media outlets.
- Actively explore and experiment with new content/channels/formats/media tools to promote the brand. Update market knowledge about the Goods and Vehicles to anticipate consumer trends and keep the brand up to date.
- Leverage PR to promote specialization/leading position of VEH/Goods.
- Measure and report on campaign performance, KPIs and ROI.
Yêu cầu ứng viên
1. Thái độ / Tính cách
2. Kỹ năng
- Flexible and enthusiastic for teamwork and fast - paced environment.
- Highly organized and well performed under pressure.
- An open mind to discuss solutions with the team and critical thinking to make decisions.
3. Kiến thức chuyên môn
- Good communication and interpersonal skill.
- Time management, be able to work on multiple projects at the same time.
- Planning and execution skill.
- Data analytical skill.
- Team work.
- Bachelor degree in related fields such as PR/Marketing, Business adminstration, or equivalent education and experience.
- Good command of English.
- At least 2 years of experiences in Marketing planning/Brand Marketing or equivalent experiences. Experiences in managing campaigns and working with KOLs in Marketing agencies are preferred.
- Prior experiences in e-commerce/Retail/Beauty industry company are preferred.
- Deep understanding of Marketing mix strategy.
- Năm thành lập:2014
- Quy mô:200 - 500 nhân sự
- Địa chỉ làm việc:Tầng 3 Coworking Space, Tòa Viet Tower, số 1 Thái Hà, Trung Liệt, Quận Đống Đa Hà Nội
Việc làm tương tự
Thông tin tuyển dụng
- Ngày đăng:22/04/2022
- Hình thức làm việc:Toàn thời gian
- Kinh nghiệm:Không yêu cầu
- Cấp bậc:Trưởng nhóm
- Giới tính:Tất cả
- Thời gian thử việc:2 tháng
- % lương thử việc:100%
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