- Kallos Vietnam is seeking a messaging expert who can work at the intersection of art and science. The person in this role will be responsible for delivering persona intelligence as well as a succinct and clear messaging strategy for the executive audience. In this role you will help our global marketing and sales teams deliver clear and cohesive messaging to inspire, reach, acquire, and engage our executive level customers within enterprise and large public sector organizations.
- As part of the Executive audience marketing team, you'll work closely with subject matter experts, product teams, and brand teams to ensure alignment of messages, and drive adoption and usage of the executive insights and messaging strategy. You will be responsible for ensuring planning, developing and analyzing customer insights, writing, editing, and developing communications, messaging, and the intelligence strategy for executive persona(s) to enable the go-to-market and sales organizations. This role will also shape the executive persona content strategy for multiple sales and marketing channels, including web, email, digital media, and print.
Trưởng Nhóm Marketing Executive
Mức lương:
Tính lương:
Thứ 2 - Sáng Thứ 7
Thời gian làm việc:
31/08/2021
Hạn nộp hồ sơ:
2
Số ứng viên nộp hồ sơ:
Thông tin công việc
Quyền lợi
- Bảo hiểm theo quy định
- Du lịch
- Thưởng
- Chăm sóc sức khỏe
- Đào tạo
- Tăng lương
- Công tác phí
- Phụ cấp
Mô tả công việc
1. Trách nhiệm công việc
2. Nội dung công việc
- Establish and own messaging strategy and framework(s) for an executive audience persona or segment (across commercial and public sector).
- Create audience research and journey maps to understand audience/persona needs/problems, and identify appropriate communication and channel throughout the customer lifecycle.
- Work with subject matter experts to develop value proposition and positioning that differentiates Kallos to the specific audience/persona, based on their needs, market trends, and competitive forces.
- Partner across Kallos Vietnam to build the messaging and content framework for campaigns and other marketing assets across web, digital, and creative.
- Drive scalable mechanisms including playbooks, toolkits, and “how to guides” predominantly for usage by field and sales teams.
- Work closely with Content Managers, Digital Media Managers, Field Marketing, Corporate Messaging, PR/AR, and others on fast-paced evolution and execution of using the messaging developed.
Yêu cầu ứng viên
1. Thái độ / Tính cách
2. Kỹ năng
3. Kiến thức chuyên môn
- Respect for Others.
- Infectious Enthusiasm About Life.
- Commitment to the Job.
- Innovative Ideas and Finding New Ways.
- Helpfulness with Others.
- Linguistic thinking, expressing ideas well.
- Analysis, market research, logical thinking.
- Planning.
- Content editing.
- Creative and innovative thinking, flexible in work.
- Good communication and coordination with members inside and outside the team.
- Photoshop / video editing with basic software.
- 2+ years of experience in brand marketing, brand messaging, product management or change management communications.
- Bachelor’s degree in Business, Marketing or Communication.
- Experience developing data intelligence and analytics strategies for customer insights.
- Experience implementing marketing and messaging that drives business outcomes.
Thông tin bổ sung
- Kallos Vietnam is committed to a diverse and inclusive workplace.
- Kallos is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
KALLOS VIỆT NAM
- Năm thành lập:2018
- Quy mô:10 - 50 nhân sự
- Địa chỉ làm việc:Centre Point Tower, 106 Nguyễn Văn Trỗi, Phường 8, Phú Nhuận, Thành phố Hồ Chí Minh 70000 Quận Phú Nhuận Hồ Chí Minh
Việc làm tương tự
CÔNG TY TRÁI CÂY VUÔNG TRÒN
Quận Tân Bình Hồ Chí Minh
3 tuần trước
Thông tin tuyển dụng
- Ngày đăng:04/06/2021
- Hình thức làm việc:Toàn thời gian
- Kinh nghiệm:Từ 2 năm
- Cấp bậc:Trưởng nhóm
- Giới tính:Tất cả
- Thời gian thử việc:3 tháng
- % lương thử việc:90%
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Trưởng Nhóm Marketing Executive